Global E-Commerce To Skyrocket

According to Cisco Systems Inc.’s Economics & Research Practice study based on interviews with 32 e-retailers that sell internationally, global e-commerce, including travel, auto purchases, and online retail sales, will increase 13.5% annually for the next four years and reach an estimated $1.4 trillion in 2015. Cisco estimated that while the United States, United Kingdom, and Japan will command 53% of e-commerce sales in 2015, e-commerce in countries such as Spain, Brazil, China, Russia, and Mexico each will grow at rates of 26% or more annually through 2015. In moving out into the global market, Cisco asserted the most important consideration is the revenue already coming from that market, followed by evaluating the sophistication of that country's Internet connection capabilities, delivery services, and payment systems.