Research firm Canalys, Inc. estimated Microsoft's share of the operating system world via Windows has dropped to 82%, the lowest in 20 years. Blame it on the tablet computers, mostly Apple Inc.'s iPad which sold 28.7 million copies since 2010 (dwarfed by 400 million copies of Window 7 since 2009).
The Windows and Intel combo will not go anywhere soon, and neither will the Apple iPad tablet and the me-too Android-based tablets, although Goldman Sachs predicts tablets will grab 35% of computer sales in 2011 and 33% in 2012. Apple noted that 86% of Fortune 500 companies are deploying or testing iPads this quarter, up from 75% last quarter. Netbooks, those mini-laptop computers that made such a splash a couple years ago, are history, squashed by the tablet steamroller.
One point noted in a Wall Street Journal article: speed to use. Windows takes a few minutes to fire up on the average computer. By comparison, the iPad is almost instantaneous. In our low attention span society, those couple minutes could mean the difference between increasing customer interest by showing something or losing the opportunity to generate customer interest.
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